Nintendo
announced today that it is cutting the price of the deluxe model Wii U to
$299.99 for the holiday season. That’s a $50 price cut. This comes as no surprise
as the Wii U hasn’t been exactly lighting the sales charts on fire. The system
has sold 3.6 million units since it launched back in fall 2012 and that may
sound like a pretty good haul but trust me……..it isn’t. In fact, Nintendo only
managed to sell 160,000 units globally in the past 3 months! Because of the systems
poor sales figures, it’s no wonder why third party publishers are shying away,
some completely abandoning the console all together.
The Wii U is already at a
disadvantage when compared to the upcoming XBOX ONE and PS4 in terms of raw
graphical power. It would have been pretty difficult to market the Wii U at its
original $350 price when the much more powerful PS4 will be available for only
$399. Let’s face people like shiny new things, gamers are no different.
The
big N is relying on upcoming titles such as Wind Waker HD, Pikmin 3, The
wonderful 101 and Super Smash Bros. WiiU to bolster the systems sales. Add the
now official price cut into the mix and this could be the recipe that Nintendo
needs to get the Wii U train rolling.
Its about time
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